Yes I'm aware of the irony of this question, given that this entire podcast series is also a video series. But let's explore the issue properly and find … Read More about Is it Worth Doing Much Video?
A common problem for lawyers - just how much of our craft should we give away in the form of content, and what are the risks of doing so? As you'll see, … Read More about How Much Content Should you Give Away Free?
Most firms have brand pages across social media by now, and some have high hopes for developing a truck load of followers. But the question you need to … Read More about Why Should I Follow YOU?
While one of the big appeals of digital marketing is the sheer scope of what you can achieve with huge numbers of people, for lawyers aiming for astronomic … Read More about Trying to Scale Might Not be a Good Idea
If you've ever tried to get into the exercise game, you know it's not a matter of busting your guts out for a week and then letting the next 51 … Read More about Reps and Sets
If you're just getting into the game, then the big wide world of digital marketing options is probably going to seem a bit overwhelming. But, you know … Read More about Why I Wouldn’t Start with Blogging